Who are We?
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Who are We?

My name is JP Blake. I co-founded E-Lux Electric Bikes and spent 10 years helping lead the first wave of EBike adoption. We sold thousands of bikes and got thousands of riders on the road. But as EBikes became more popular, I started noticing a problem. Young riders were zipping through traffic with little safety…

🚲 Big Changes for E-Bike Riders in 2025
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🚲 Big Changes for E-Bike Riders in 2025

As of January 1, 2025, California has updated how throttles can be used on electric bikes. These changes are part of a broader effort to standardize safety expectations across e-bike classes. ✅ Here’s What the New Law Says: 👉 For more, see the official legal summary. 🧠 Experience From the Saddle As the Co-Founder and…

Etiquette Tips for Commuting With Your E-Bike
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Etiquette Tips for Commuting With Your E-Bike

It’s time to head to work. So, you hop on your trusty electric bike and set out confidently. Then, you remember that there are other e-bikes, bicycles, pedestrians and motorists all commuting at the same time. How do you make sure that you have a safe and pleasant trip to work? The following bicycling etiquette…